Bean Research was commissioned to create an impact framework for BMJ Group, drawing together its different businesses in one collective understanding and measures of success.

This was then taken on by BMJ Group, and used to structure how the different parts of the bysiness report on the difference they make.

The key to this was  Bean collaborating with staff across the business to identify key indicators under each of the three new outcomes – Better Evidence, Better Decisions and Better Systems.

BMJ Group now uses this structure to measure and report its global impact.

“How do we measure our impact? In support of our vision of a healthier world, we decided to review everything we were doing (our continuum of services) to help deliver better evidence, better decisions, and better systems. These three important healthcare provision components help support improved health outcomes and create a healthier world.

And this review has started providing us with the framework for benchmarking and measuring the outcomes of our work.

These benchmarks will provide us with the right criteria to track future performance based on external markers with tangible proof of impact. It will also be a guide for setting additional goals across the organisation.”

Chris Jones, CEO, BMJ